In our latest podcast we had the pleasure of chatting with Councillor Alan White, Leader of Staffordshire County Council.
The County Council took the brave decision to invest in a story and brand for Staffordshire to put it on the map and get it thought about by those that matter.
Alan highlights some of the early successes; being recognised by central Government, bringing the exciting ingredients and opportunities to the fore, working in a more unified way with the other councils and partners and being purposeful in what they do, especially outside their boundaries.
You can listen to this new episode ‘Staffordshire: from drive through to destination’ here now . . .
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