Solace Regional workshop – Birmingham – Thur 5th March 2020

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Solace Regional workshop – Birmingham – Thur 5th March 2020


After the successful workshops already held in the South East, Yorkshire/Humber region, North East, North West and South West we are delighted to be bringing our ‘Creating Purposeful Places’ workshop to Manchester on Thursday 5th March 2020 from 1.00pm to 3.30pm hosted at the Bevan Brittan Offices, Interchange Place, Edmund Street, Birmingham, B3 2TA.

All Local Authorities want to make a difference to their place, to create prosperity and local pride. However, austerity and the consequent lack of resources is challenging this place leadership role. Alongside this the challenges of Brexit, the changing nature of town centres and the need to attract people and organisations to invest, live, work and play in your place has never been greater. The answer is to become an enabler and facilitator within the place, ‘to drive from the back seat’ but how do you empower, enthuse and engage stakeholders in the journey to create a ‘Purposeful Place’?

A free event open to both Solace members and non members, details of the session are as follows (after Solace Regional Conference in the morning)

Speakers
John Till, Director, Thinking Place
Martin Reeves, Chief Executive, Coventry City Council

13:15
Place Marketing Principles
All Local Authorities want to make a difference to their place, to create prosperity and local pride. However, austerity and the consequent lack of resources is challenging this place leadership role. Alongside this the challenges of Brexit, the changing nature of town centres and the need to attract people and organisations to invest, live, work and play in your place has never been greater. The answer is to become an enabler and facilitator within the place, ‘to drive from the back seat’ but how do you empower, enthuse and engage stakeholders in the journey to create a ‘Purposeful Place’?

13.50
Case study – Coventry and Warwickshire

This session will look at Place Principles: how you can unleash the power of place and what can be learnt from other places. Martin Reeves, will explain Coventry’s process of creating a place story reflecting on a changing and growing place, especially in relation to their announcement as host for of City of Culture 2021.

14:30
The Secret is Sustainability
How to develop and maintain place leadership and activity through your stakeholders.

14.45
Place Surgery

Each place briefly talks about their opportunities, challenges relating to place marketing and development.

15.30
End of workshop

For further details and to book, please follow the following link https://events.solace.org.uk/events/

or email us directly by clicking here